Electric Vehicle (Ev’s) – Is This The Right Time?
Consumers in India are very high on buying an Electric Vehicle. Most of the consumers are hoping to buy an EV by the year 2023; however, few strategists are not considering it to happen before the end of year 2025.
Guide: Customer Journey Mapping
Customer journey map is a graphic (or series of maps) that depicts the steps customers go through while dealing with a firm, from purchasing things online to calling customer care to vent frustration on social media.
Understanding Consumer of Electric Vehicles and key Emerging Markets
Electric Vehicle is a new buzz word globally. It is widely noticed that preference of people is shifting at a much faster pace towards Electric Vehicles across the globe.
Psychographic Segmentation: Characteristics and Examples
Psychographic segmentation segregates prospective consumers on the basis of their personalities & lifestyles.